News Brought by Inskeep Ford:
'Redundant' Mercury Comes To End Of The Line
Once targeted at 'aspirational class,' it wasn't different enough to attract buyers
The Detroit News 01/01/2011 -- By Vicki Vaughan
As of today, the Mercury name disappears from dealerships, marking the end of a once-heralded brand that was a step up from Ford, the everyday people's car.
'Redundant' Mercury Comes To End Of The Line
Once targeted at 'aspirational class,' it wasn't different enough to attract buyers
The Detroit News 01/01/2011 -- By Vicki Vaughan
As of today, the Mercury name disappears from dealerships, marking the end of a once-heralded brand that was a step up from Ford, the everyday people's car.
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